panasonic toughbook models

Why Are TOUGHBOOK Computers So Expensive?

Panasonic TOUGHBOOK laptops and tablets are tough, rugged, durable, and reliable, which is why they are commonly used by professionals in industries that operate in harsh, unforgiving environments, and extreme conditions. Above all else, the TOUGHBOOK brand offers exceptional value for money and promises a high return on investment (ROI) as well as a lower total cost of ownership (TCO). 

Industries that typically invest in TOUGHBOOK include military and defense, public safety and law enforcement, energy and utilities, transportation and logistics, and a wide range of field service organizations from telecommunications to construction companies. TOUGHBOOK devices are a proven tool in the healthcare and manufacturing industries.

Whether you opt for laptops, tablets, innovative 2-in-1s, or pocket-sized handheld devices, Panasonic TOUGHBOOK devices are designed and built to deliver a combination of reliability, functionality, and high-quality performance. 


Panasonic TOUGHBOOK hardware is as rugged as computer devices get, simply because they have been designed for mission-critical tasks in the field. Products exceed the strictest MIL-STD requirements and IP ratings for shock, drop, and resistance to dust and water. Because they are made from the strongest possible materials, they protect customers’ investments. 

For instance, laptops are housed in full or partial magnesium alloy cases that protect the LCD screen. Internal components are protected because the chassis is also made using magnesium cases or materials that are fiberglass-reinforced. The fragile hard disk drive is protected by gel packaging and flex connectors that optimize shock and vibration resistance. 

Some devices are fully-rugged or ultra-mobile rugged. Others are semi-rugged. But they are all among the most rugged devices on the market. Purpose-built, TOUGHBOOK are rock-solid, reliable, and durable.   


In addition to tough casings, every component that goes into a TOUGHBOOK is designed and manufactured to be as durable as possible. They can withstand incredible shocks, long drops, and extreme temperatures. They are also engineered to withstand spills and extraordinary exposure to dust and dirt. 

Ultimately, this means that they are less likely to malfunction or break in challenging environments. Apart from anything else, this can save a lot of time and money on repairs and replacement devices. Even though they are covered by the best warranties in the business, this can make an enormous difference in downtime. 


Panasonic TOUGHBOOK computers are engineered for functionality. Users from all professions from health care to the military can depend on them and take them anywhere. Whether your personnel are operating in dirty, dusty conditions, remote, rugged environments, or performing mission-critical operations, TOUGHBOOK devices are up for the challenge. Many of them exceed the MIL-STD-810G specifications designed for military devices and applications. 

In essence, this means that they will survive mechanical shocks from sudden forces. They will operate efficiently when it’s very humid or when there is salt fog and rain. They will even keep going in high and low-pressure environments and explosive atmospheres.   


The functionality of TOUGHBOOK is one of the factors that makes TOUGHBOOK so flexible. But flexibility is also defined by innovative design, specifically 2-in-1 laptops that you can use in your office or in the field, dock in your vehicle, and convert to a tablet when you need increased mobility. 

Additionally, some TOUGHBOOK models, like the 20 and 33, will enable you to convert what is already a lightweight laptop device into a versatile tablet in seconds. They also have bridge batteries that allow hot-swappable battery replacement that won’t disrupt your vital workflow. 


Portability is one of the features that make TOUGHBOOK so versatile. For example, laptops feature tough, rugged handles making them easy to carry. When used in the field, the fact that they are so easily moved minimizes the risk of damage during transportation. Mounting solutions simplify transportation in vehicles.

Additionally, versatility can be increased by using various accessories and peripherals that are designed to meet the needs of a wide range of professionals. 


There is evidence that Panasonic TOUGHBOOK devices are more than five times more reliable than average laptops used by businesses in the U.S. Panasonic explains that this is due to their tight and highly demanding quality control. 

Every unit must pass more than 500 tests and checks to ensure that it complies with Panasonic’s high standards of quality and durability. Technicians also deliberately damage more than 1,000 TOUGHBOOK notebooks every year just to be certain the computers exceed MIL-STD requirements. 


Many TOUGHBOOK devices are equipped with advanced security features including fingerprint scanners and smart card readers that can help protect sensitive data and prevent unauthorized access.

More important for some sectors, including law enforcement and the military, TOUGHBOOK are certified by the Trade Agreement Act (TAA). This means that they are manufactured in the U.S. or another country designated by the U.S. government. TAA-compliant devices can be deployed for use by the U.S. military immediately after manufacture because they are deemed to be 100% secure. 


In addition to all the rugged features TOUGHBOOK models offer, they are also uncompromising when it comes to performance. They have an extensive battery life that is invaluable to professionals who work in remote locations without access to power outlets. 

In the event of any kind of problem, Panasonic offers exceptional support. Their excellent warranties offer peace of mind and an assurance that when things go wrong, they will be rectified quickly and efficiently. The company offers customer service availability 24/7 and promises minimal turnaround times to repair TOUGHBOOK. 


While they are virtually indestructible, TOUGHBOOK do eventually run down. Sometimes devices can be professionally refurbished. But if they can’t, Panasonic undertakes to dispose of them in an environmentally responsible way.

For instance, Panasonic has a joint recycling program in North America with Toshiba and Sharp Corporations. Governed by the Electronic Manufacturers Recycling Management Company, LLC (MRM), it involves collecting end-of-life products and shipping them to approved vendors for recycling. 

The Bottom Line: ROI and TCO

There is no doubt that when you spend money on any equipment you need to be sure you’ll get a decent ROI. This is why it’s so important to factor in TCO. 

TOUGHBOOK devices will cost more initially, but this higher investment at the beginning will be mitigated by a lower TCO over time. Research sponsored by Panasonic shows it’s possible to save up to 15% over five years. This is primarily because of the extended use time and reliability of TOUGHBOOK rugged mobile devices and the fact that performance is never sacrificed by cost.  

Ultimately, TOUGHBOOK devices are a good investment for professionals and businesses that need a reliable and durable device that can withstand challenging environments and rough handling. While they are certainly more expensive than standard laptops, the benefits of increased durability, long battery life, advanced security features, and versatility make them a cost-effective choice in the long run.

Rugged Depot is Here to Help You 

Any investment is going to be a challenge, which is why Rugged Depot is happy to help you make the right one. We will work through your needs with you and help you pinpoint ROI and TCO priorities. Ultimately, we will help you find the perfect solution for you and your business.

If you’re looking for a Toughbook solution, please don’t hesitate to call us at 888-337-3007 or let an Account Manager help you find the right solution. We will work with you to ensure that you get exactly what you and your business need. 

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